"See and Be Seen" Bike Light Public Service Safety Campaign ShinesBikers- Light up! Drivers-Be aware!On November 30th, Sam launched Portland's first Bike Light Parade at the Community Cycling Center. This parade kicked off our winter cycling safety campaign, "See and Be Seen." We brightened up a chilly Alberta Street Last Thursday with an array of bike lights, Christmas lights, reflective gear, glow sticks, and more. Although Sam's bike was bright enough to leave you seeing spots, he had some serious competition in the all of the "Best and the Brightest" contest categories. Any bike that arrived without proper lighting departed with a free set of front and back lights installed by Jeff Bernards, the founder and operator of the Get Lit campaign. Last night was also the unveiling the "See and Be Seen" campaign logo that will begin showing up around town in mid-December. Tri-met is donating space on bus backs, bus shelters, channel cards, and bench backs for the next 8 weeks. The public service announcement is aimed at both drivers and bikers. The ads mean to remind drivers to ‘see' bikes and bikers to ‘be seen' by lighting up -- a simple concept that can have detrimental consequences if overlooked. The campaign has received enthusiastic support from the community. In addition to Tri-met's generous donation of advertising space, PGE, Hoffman Construction, NW Natural Gas, OHSU, and the Alliance for Community Traffic (Acts Oregon) are all sponsors for the public service announcement. Many local bike shops are offering discounts on reflective and winter cycling gear for those who attend "See and Be Seen" events. The BTA, the Community Cycling Center, Shift2bikes, GetLit, and bikeportland.org also deserve a big kudos for their participation and support.
You can learn more about the kickoff by clicking on the "See and Be See" video link on the KOIN News 6 website or through Katu News 2's article on the event.
Posted Thu, 11/30/2006 - 2:02pm.
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Less Rah-Rah, more enforcementSubmitted by Mitch Shults on Wed, 01/03/2007 - 4:18pm.
This is a great program. However, it's unlikely to do much of anything about the problem of cyclists who insist on riding in the dark with no helmets, no lights, and no reflectors while wearing black, at night, in the rain, in Portland. They're a dangerous infestation in SE Portland, where I live. I ride a bike, and I've almost run over these characters on my bike on any number of occassions. Until we start seeing these self-destructive idiots pulled over by the cops, being issued high-dollar tickets, and having their bikes 'towed', their behavior won't change, no matter how many rah-rah signs go up. Here's a suggestion: form a "citizen's bike patrol" of deputized bike-riding members of the citizenry who call in sightings of kamikaze bike riders to the cops, who can then pull them over for the real citation. Seeing a few cyclists pulled over and receiving tickets for being beyond stupid would go a long way toward relieving the anti-bike resentment that's been building of late. Which will help all of us survive. - Mitch » reply
Night bikingSubmitted by Rose on Thu, 11/01/2007 - 10:35pm.
Mitch - I SO agree. I live in Salem, and cycle frequently. I become so frustrated with the bikers who are on the wrong side of the road, crossing the entire street in the middle of traffic, not properly lit at night, etc etc. I began calling bikers in to the Police a few months ago. I hate driving lawfully and having a narrow miss with a cyclist who is illegally moving. It frustrates me knowing that they give the rest of us a bad name. I don't think that our citizens will embrace bikers until bikers become less of a true threat to drivers' well being. And I fully agree - tickets ought to be high, and bikes ought to be impounded. CHEERS! -Rose » reply
That is, any impulseSubmitted by nylon on Sat, 10/27/2007 - 7:17pm.
That is, any impulse or activity which does not conform to and have its place within the workings of society must, for the good of that society, be absolutely and categorically disallowed. We thus begin to understand more fully the reason behind the severity and frequency of the punishment of universal or seemingly inoffensive crimes. Simple and sensible forms of social control lead to social stability, and to the creation of model social subjects; and in the process, corruption, and all its corresponding disruptive vices, are usefully driven out from society. » reply
Standards for bike lightsSubmitted by Randy on Wed, 11/14/2007 - 1:41pm.
while I appreciate the sentiment and do see more cyclists 'lighting up', there seem to be a lot of substandard bike lights being used. It's still really hard to see a cyclist with a one-LED headlight. European countries have minimum standards for brightness, etc. of bike lights, and we should too. » reply
See and Be Seen Fashion Contest?Submitted by Al Johnson on Thu, 11/15/2007 - 8:14am.
Bright lights are key to bike safety, but why is there nothing in the See and Be Seen Campaign about bright clothing? I just pulled this off the top-ten list of a national bike safety website: "3. Wear something bright, even during the day. It may seem silly, but bikes are small and easy to see through even during the day. Yellow or orange reflective vests really make a big difference. Reflective leg bands are also easy and inexpensive." If Portland bikers wouldn't be caught dead in dorky vests, maybe we need a Portland-style bike-safety fashion contest and fashion show. I can see Sam coming down the runway already. » reply
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Thanks for helping to ligh the way!
Leah:
I did not get to join the See & Be Seen bike light parade. And with three kids I barely get to ride my bike. But I will still benefit from this transportation safety program by the fact that it will help bikers be more visable to me during the dark days of winter.
You gays/gals are the best.
Clara